BETTER, not perfect
Be the leader—then help others lead, too.
Keynote | Workshops | 1-hr Talk
Employees don’t need an official title to be leaders. But learning the soft skills of better leadership is essential if they want to develop the skills to confidently lead a project or a team or even mentor someone who’s less experienced.
This one-hour keynote shares practical leadership experience, relatable anecdotes, and actionable activities designed to start leaders on the path to BETTER, not perfect. The audience will learn from Christy’s decades of experience in building an environment where people can thrive. It’s an environment where profit thrives, too. Christy teaches how, when leaders embrace the obstacles and get comfortable with allowing discomfort, tremendous self-awareness is the result.
Leadership isn’t just for people with titles. It’s for anyone bold enough to step up, speak up, and lift others up. In this electric and inspiring one-hour keynote, Christy Pretzinger takes the stage to show how real leadership begins from within, and how BETTER is far more powerful (and attainable) than perfect.
With decades of entrepreneurial success and a reputation for cultivating thriving teams and profitable cultures, Christy shares the mindset, methods, and momentum behind her approach to building leaders at every level. This keynote is a blend of candor, humor, insight, and real-world lessons you won’t forget.
One Powerful Hour That Will Change the Way People Lead Forever
What Audiences Will Learn:
What BQ really is and why it’s more important than IQ or technical skills in most leadership moments
How to build your BETTER Quotient through curiosity, empathy, and accountability
The liberating idea that you don’t have to be perfect—just committed to growth
How to create psychological safety and elevate team dynamics with small, consistent leadership shifts
Real-world examples and exercises to help apply BQ in meetings, conversations, and conflict
Why It Sticks:
People remember this talk because it hits where it matters: the heart. Christy’s message that "BETTER, not perfect" is enough—and powerful—is the reframe so many leaders need. With vulnerability, humor, and relatable stories, she helps audiences step into their capacity for better leadership right now.
BETTER Quotient™ is a skill. A mindset. A choice. And it's available to all of us.
one-hour keynote, Christy Pretzinger takes the stage to show how real leadership begins from within, and how BETTER is far more powerful (and attainable) than perfect.
With decades of entrepreneurial success and a reputation for cultivating thriving teams and profitable cultures, Christy shares the mindset, methods, and momentum behind her approach to building leaders at every level. This keynote is a blend of candor, humor, insight, and real-world lessons you won’t forget.
Your Cultural Balance Sheet
Turn your culture into your biggest asset.
Your Cultural Balance Sheet™: The Most Overlooked Asset in Leadership
Imagine if your company’s culture appeared on your financial statements. Would it show up as a liability—or a powerful asset?
In this keynote, Christy introduces the transformative concept of the Cultural Balance Sheet™, a fresh framework for measuring and enriching workplace culture with the same intention and rigor as financial metrics. Drawing from her acclaimed book Your Cultural Balance Sheet, Christy equips leaders to assess, invest in, and leverage culture as a tangible driver of performance and well-being.
This topic covers:
The hidden cost of poor culture and why it’s not just a “soft” problem
How to quantify kindness, trust, and connection in practical ways
Building a culture where humans thrive and results follow
How to audit your current culture without shame or sugarcoating
Small leadership shifts that create massive cultural returns
Why it resonates:
Whether you're leading a team of 5 or 500, this framework makes culture real, actionable, and accountable. Attendees will walk away not just inspired but equipped to lead cultural change that sticks.
BETTER Quotient™ (BQ): BETTER, Not Perfect
Because better leaders build better teams.
It’s time to stop chasing perfection and start getting BETTER.
In this high-energy, heartfelt keynote, Christy introduces BETTER Quotient™ (BQ): the capacity we all have to become BETTER. Better leaders, teammates, and humans, not perfect ones. At its core, BQ is about leading with emotional intelligence, self-awareness, and courage. Those are the real skills that drive performance and connection in today’s workplace.
Forget buzzwords. This is leadership made human.
What Audiences Will Learn:
What BQ really is and why it’s more important than IQ or technical skills in most leadership moments
How to build your BETTER Quotient through curiosity, empathy, and accountability
The liberating idea that you don’t have to be perfect—just committed to growth
How to create psychological safety and elevate team dynamics with small, consistent leadership shifts
Real-world examples and exercises to help apply BQ in meetings, conversations, and conflict
Why It Sticks:
People remember this talk because it hits where it matters: the heart. Christy’s message that "BETTER, not perfect" is enough—and powerful—is the reframe so many leaders need. With vulnerability, humor, and relatable stories, she helps audiences step into their capacity for better leadership right now.
BETTER Quotient™ is a skill. A mindset. A choice. And it's available to all of us.
Upcoming Events:
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Health Care Internet Conference (HCIC) | Las Vegas, NV | Caesar’s Palace | November 9-12, 2025 | RSVP
Carolinas Healthcare PR & Marketing Society (CHPRMS) | Asheville, NC | Omni Grove Park Inn | November 19-21, 2025 | Learn More
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